Octopus Energy task for supplying energy

For this project I was given a task by Octopus Energy to Create a concept to help engage customers with their real-time electricity use. To help decrease demand during high peak usage time and help increase during low demand with high renewable generation. This can come in any form you think is best to solve the problem. I decided to create a poster.

The things to think about was what really motivates human beings with busy lives and the needs of customers from their energy supplier.

Wherever possible in the design the aim for communication had to be simple, clear language that everybody can understand, accessible to everyone - it’s important to consider everybody's needs. Consider contrast levels, language, and inclusive visuals. Surprising and different